Average Cost Of Website Design For Small Business

Websites have now become the key components for any business to become successful. In 2022, even a small store is operating its websites, yet according to SBA, nearly 40% of the businesses still do not have their websites. The main reason for not having a website is that websites were once very expensive and difficult to set up. However, the situation has now changed, and the cost of building and maintaining a website has become cheaper. The cost of a website varies depending on the type and how you build the site. If you are a business owner looking to have a website for your business, read about the average cost of website design for small businesses.

Primary Ways Of Creating A Website

The cost of a website design for any business varies according to the way chosen for developing the site. The cheapest option can be WordPress, and the most expensive can be outsourcing the work to a professional web design company. Here are the primary ways of designing a website for your business

1. Building Own Website Using WordPress

WordPress design can be adopted by those eager to know the latest technologies and interested in building a customizable site.

2. Creating A Website Using An All-In-One Site Builder

An all-in-one site builder can easily be used by people who want to build and maintain a website at an affordable price.

3. Hiring A Professional

Hiring a professional can be ideal for businesses needing complex sites and having the resources to hire a professional web designing company.

How Much Does It Cost For Small Businesses For Website Design?

Many factors need to be considered while calculating the budget for developing a website. Here are some of the important factors that affect the cost of website design and development for small business

1. Domain Name

A domain name is crucial for every business, which is crucial in recognizing your company’s products among the competitors and, at the same time, should be clearly understood by your clients and customers. Purchasing a domain name is a simple process that can be completed using Godaddy or Hostgator. The domain name would cost you between $0.95 to $12 based on availability.

2. Website Hosting

After purchasing the desired domain name, it is time to invest in hosting. For hosting a website, you need to contact a hosting provider who will make the pages of your site available to all users. Some companies might be spending thousands of rupees on hosting, but shared hosting plans are available for small businesses. The price of shared hosting might be between $10 to $120 per month as the space is shared with another company. According to sources, website hosting costs around $24 – $120 per year.

3. SSL Certificate

SSL certificate indicates that the site is safe and secure, so individuals will not hesitate to visit your site. While an SSL certificate is not mandatory for business websites, applying for a Secure Sockets Layer (SSL) certificate is recommended to protect your customers’ sensitive information. An individual SSL certificate can cost you less than $100 and is mostly included in the hosting plan.

4. Professional Website Design

Creating a good look for your website is most important, which can only be accomplished by a professional web designer. The average cost of designing a website can be around $2000 to $15000. The cost can increase if you opt for a sophisticated design with more features, Search engine optimization, custom videos, or photos. The cost of all these can be saved by opting for a simple basic design.

5. Number Of Pages

As a known fact, as the number of pages increases in the design, the cost of designing the site also increases. Small business websites need key pages such as a home page, about page, contact page, etc. However, you will also need pages for your products and services. If you have an eCommerce website and sell more than 50 products, the pages will also increase, impacting the site design cost. Most designer firms have priced the pages in tiers 1 to 10 or 10 to 20. For a site with 50 pages, the cost can be between $1000 – $5000, the average number of pages for any small business website.

6. Content Management System (CMS)

As an SSL certificate, CMS is not necessary for small business sites, but it can be advantageous as it allows you to edit your website. The changes can be made using CMS without contacting or taking the help of the development team. The cost of CMS depends on the advanced version you want to use for your website. On average, the cost of CMS can be between $2000 to $25000 and also depends on the customization options you are using. While the CMS of WordPress is free, a custom-developed CMS can cost you some thousands of dollars.

7. Functionality Costs

IF you are about to design an eCommerce website, you need to include an online payments option and other functionalities. Including functionality, features can range from $2000 to $25000. The cost of including robust payment options can incur more costs, and you need to talk to a professional web design company to get a more accurate estimate for including more payment options.

8. Other Outgoing Costs

For any website, there are not only upfront costs but also some outgoing costs. As a business owner, you must realize that a successful website must include outgoing costs like SEO, security plugins, Design Updates, Site maintenance, and others.

Cost Of Website Design – DIY or Hiring a Professional

Many options are available for designing a website, and the cost depends on how you choose your website development.

1. DIY (Do It Yourself) With WordPress

Creating a website with WordPress can be affordable as WordPress is free and comes with CMS, which can be used for site development. The latest edition of WordPress makes it easier to develop a professional website even if you are a beginner. Even though WordPress software is free, there are some costs that you can incur if you are using paid themes and plugins.

• A premium WordPress theme with the latest functionalities and customization options can cost you about $100-$200 per year.
• In WordPress, there are lite and premium plugins available, and the plugins you select for your site also impact the cost of website development.

2. DIY With Website Builders

WordPress is undoubtedly the first option for beginners because of the flexibility and easy-to-use features, but website builders are easier for people who are less comfortable with technologies. Content Management Systems offered by WordPress and Website builders help create websites without much coding knowledge. The main drawback of WordPress is its flexible nature which makes the software more complicated.

Website builders like Wix or Squarespace can be used for creating your website without much effort, and you are expected to pay between $12 – $50 per month based on the features you are using for your site.

3. Hiring A Professional Web Designer

The final option for you is to hire a professional website designer for your company. The average cost of designing a website in this option can range from $2000 – $8000, and for the eCommerce site, the starting cost would be around $5000, and the cost increases as the products increase.

Hire A Reputable Website Design Company

The website is an important asset for your company which should be designed professionally to attract more customers and generate revenue. At Ayatas Technologies, we have a team of passionate developers who take care of the entire web development process from strategy to launching the site. We also guide our clients in searching for the right domain, hosting plan, and other important things to launch a business website. If you are a business person looking to develop a website for your business, you need to talk to our professionals. Contact us at 916-836-8099 for more information.