Best eCommerce Platform for Auto Parts
Currently, one of the most profitable eCommerce industries is the sale of auto parts online. Merchants who want to take advantage of this opportunity must decide between creating online businesses or selling auto parts on well-known marketplaces like Amazon or Etsy.
Due to the variety of store-building platforms, creating an online store for auto parts can be challenging. This article will make the process easier by offering helpful advice to assist you in selecting a reliable eCommerce platform to satisfy the needs of your auto parts online store.
Factors to Consider while Choosing the Best eCommerce Platform for Auto Parts
1. Price
This factor primarily determines the best eCommerce platform for auto parts. Analyze your company’s financial state to determine a reasonable budget for website development.
2. Customer Support
No matter how smoothly designing a website goes, issues could still arise. These problems may impact revenue and profits. Therefore, the ideal online store for auto parts can offer fast and dedicated customer service to resolve those issues immediately.
3. Design and Features
What shows the personality of your brand is appearance. Hence, it must be appealing and relevant. Only then will customers only remember your brand and use it for their future purchases. The range of features, on the other hand, is also very important. They serve as your support for the business process. Therefore, look for a platform with as many functions as possible that satisfy your business needs.
Required Functionality for Auto Parts eCommerce
Depending on the business plan and consumer needs, your online store for car parts may provide a wide range of functions. When selecting an eCommerce platform, you should take into account a few important aspects, including:
Advanced Parts Search: This is the most usable parameter When searching for auto parts because various types of customers rely on different criteria.
YMM Search (Year-Make-Model): Helps customers to find required parts based on their vehicle model and year of manufacture
VIN Search (Vehicle Identification Number): Enables your auto parts website customers to look for spare parts that match a particular batch produced at a specified production plant
The Manufacturer Filter: Allows you to search for related products by brand and links many parts under one brand. The ability for retailers to create manufacturer profiles and product suggestions may also aid in cross- and up-sells.
Finally, you may add custom fields from pre-filled product characteristics to provide additional criteria for advanced searches.
Product Information Features
You have to be able to work with product data without suffering losses with the eCommerce platform you choose. Therefore, it is advised to see if preferred PIM, CRM, or other systems can be integrated effortlessly. Due to the complexity of most vehicle parts, an eCommerce platform must allow adding instructions and help to a product page. Additionally, as they enable customers to filter products by different parameters, unique product attributes must be allowed to be developed.
For specific vehicle systems, some customers need sets of auto parts. The ability to create product kits or combinations must therefore be enabled on an eCommerce platform.
Integrations With Other Selling Platforms
Automotive businesses should be able to offer dropshipping with their selected eCommerce software since it will benefit distributors and retailers. Additionally, integrating an auto parts online store with popular marketplaces like eBay, Amazon, Google Shopping, and other selling platforms can benefit a company.
Evaluate the Top Auto Parts eCommerce Platforms
These days, there are several possibilities for eCommerce software for auto parts, and most offer similar features. However, six automotive eCommerce platforms are top in the industry and have advanced capabilities.
1. Magento (Adobe Commerce)
Adobe now owns Magento, a free and open-source eCommerce platform. Additionally, “Adobe Commerce,” a paid, cloud-hosted version of Magento marketed particularly at bigger companies. A highly effective and scalable eCommerce platform for auto parts is Magento (Adobe Commerce). Some of the greatest businesses in the world, like Procter & Gamble, Coca-Cola, and Nike, trust it.
But its complexity also brings difficulty. You’ll likely need to hire a professional developer to design your Magento(Adobe Commerce) website if you have the required technical skills. Hosting and technical support are only included if you choose adobe commerce.
Pros of Magento (Adobe Commerce):
Completely Customizable: Nearly all Magento (Adobe Commerce) aspects can be customized and modified to your requirement, as long as you’ve got the technical skills to do it.
Open-Source: It means that your data can be easily transferred and archived if you want to switch to a new eCommerce platform later.
Great Features: Magento (Adobe Commerce) has several great features by default to sell auto parts, and you can include many features and extensions from the Magento Marketplace.
Cons of Magento (Adobe Commerce):
Initial Setup Complexity: You will find it difficult to set up your website unless you hire a developer.
Performance May Differ: Your performance can vary depending on web hosting and several factors until you opt for Adobe Commerce, a paid version of Magento.
Learning Curve: It takes time to adapt to the features of administration tools which come with Magento (Adobe Commerce)
2. Shopify
If you’re looking for an extremely user-friendly eCommerce platform for your auto parts business, Shopify can be a suitable option. It’s a “Software As A Service” platform that does everything at once and makes the initial setup process as simple as possible. When you utilize Shopify, you receive a platform that is all in one and requires little initial setup or customization. You can begin selling goods in just a few days. It’s also affordable. Plans start at just $29/month; however, for eCommerce shops with a lot of sales, they become much more expensive.
Shopify does, however, have certain disadvantages. Because it’s a proprietary platform, switching to another eCommerce platform in the future will be challenging. It is less customizable than some other options on our list.
Pros of Shopify:
Easy Setup: The setup of the store is really simple and easy. Building a website in one or two days is possible, and you can start selling.
Low Prices: When coming to prices, they will be low, and starting will be around 29$ per month.
Great For Individuals: Without any technical assistance, you can easily set up your online store if you are new to ecommerce and starting your business on your own.
Cons of Shopify:
Limited Features: To opt for advanced product support and features, you may need to pay extra because the features are limited compared to Adobe Commerce/Magento.
Limited Customization: As a proprietary ecommerce platform, Most aspects cannot be customized, making it harder to build the website we want.
Difficult to Migrate: Due to the closed-source nature of Shopify, it is difficult and expensive to migrate from Shopify.
3. WooCommerce
Woocommerce is not a free plugin available in WordPress and differs from other auto parts ecommerce platforms. This makes it interesting for experienced people who work with WordPress. Woocommerce, similar to adobe commerce, is completely customizable and requires skills to make it more useful. However, if you have a little experience in WordPress, you can do a lot of tasks on your own.
Pros of WooCommerce
Free: WooCommerce is an open-source and free platform, but you must pay for web hosting and other costs like WordPress or Magento.
Highly Customizable: As long as you have the skills or a budget to hire a developer, you can highly customize Woo commerce like WordPress.
Easy WordPress Integration: WordPress is great CMS for businesses and is huge for blogging and SEO. By leveraging these features, you can easily build your website authority and SEO.
Cons of WooCommerce
More Creativity is Required: Unlike Magento/ Adobe Commerce, payment gateways and shipping solutions are not set by default, and you must set them on your own.
Paid Add-ons: Many extensions and themes in woo commerce are paid. If you need extra features for customization, you need to pay for it.
Performance Issues: You will face performance issues because you will be adding more add-ons and customizations, and these issues are common and difficult to address.
4. BigCommerce
Bigcommerce is similar to Shopify in almost every aspect, but it has a lower value in the market. Still, it is a popular choice for those looking for a reliable auto parts ecommerce platform. We can easily customize the auto parts ecommerce website with its drag-and-drop features and many themes. The data migration is costly, similar to Shopify, as it is a proprietary SaaS platform.
Pros of BigCommerce
A ton of Themes: Many themes in BigCommerce support modern technology like responsive mobile design. Its themes are both free and paid.
Simple Setup: Like Shopify, BigCommerce is particularly designed to assist you in launching a website on your own without any technical support.
Unique Features: It has many unique and creative features like support for Google reviews, an abandoned cart, and loyalty rewards program.
Cons of BigCommerce
Rank-based Features: Some features, like the abandoned carts of BigCommerce, can be unlocked with higher-rank plans.
Limited Customization: You are limited in customizing the themes even though plenty are available.
Sale Limits: There are sale limits for each plan. If you sell more than the limit, you must opt for the premium version, which will be more expensive than the existing plan.
5. Squarespace
By using Squarespace, you can create a website from scratch without using any code because it offers a simple drag-and-drop feature. The main advantage of using square space is it is a lot easier to set up, personalize and launch the website and will be an affordable and relevant option for your auto parts ecommerce store. It also handles domain names, hosting, and other technical features. It helps new entrepreneurs to set up their websites easily.
Pros of Squarespace:
Drag-and-drop Setup: Squarespace utilizes the concept “What You See Is What You Get” Even with no coding skills, we can easily customize the website.
Solid Features: Features like CSS/JavaScript customizability, promotional pop-ups and banners, and a variety of tools for eCommerce analytics are provided with a basic commerce plan.
Lots of Templates: There are many templates available in square space which support mobile devices. They are built using best practices and the latest techniques.
Cons of Squarespace:
Average Performance: The loading time will be over 3-5 seconds. As a result, some of the sales can be lost.
Limited Payment Gateways: Squarespace has limited payment gateways: PayPal or Stripe.
Limited Customization: For advanced users, You may have issues placing your content in the right place because of the content block architecture.
6. Wix
Wix is an all-in-one platform for any ecommerce store because it has been built, hosted, and running and has ecommerce support. It is user-friendly and doesn’t require any technical skills to operate it. It is similar to square space in features and pricing and has a free version, which doesn’t allow us to accept payments.
Pros of Wix:
User-friendly: Even a beginner can easily build a website from the bottom and can control it.
Many Payment Gateways: Wix supports the three most popular payment gateways, stripe, PayPal, and Square; It also supports more than 50+ other payment gateways, which is a great choice for international selling.
Money-back Guarantee: we can build a website without paying a penny. If unsatisfied after your subscription, you can get your money back within 14 days.
Cons of Wix:
Storage is Limited: Wix has a limit of 20GB only for its basic plan and 50GB for its premium. We need to pay extra if we need more space.
Inventory Management is Limited: Wix has several limitations, making managing inventory and stock difficult. In other platforms like Shopify or Adobe Commerce is a lot easier.
Difficult to Migrate: Migration of site is quite tough in Wix, and you must pay a lot for a professional.
Conclusion
Commitment is crucial when establishing an eCommerce solution, as you want to avoid any regrets once you’ve made your choice. Setting up your online store to start selling auto parts or OEM parts can be a quick process, but the key lies in selecting a reliable eCommerce platform that aligns with your requirements. Making the wrong platform choice, on the other hand, can lead to costly and unproductive setbacks.
At Ayatas Technologies, we understand the importance of choosing the right eCommerce platform for your business. With a team of top-notch developers boasting over 15 years of experience in developing online stores for startups to enterprises across various verticals, we are here to assist you. We offer a free consultation to help you navigate through the options and choose the best eCommerce platform tailored to your specific needs.
Maximizing your revenue becomes simpler when you work with a trustworthy eCommerce solution that meets your requirements. Don’t hesitate to contact us for a free consultation and let our expertise guide you toward the ideal eCommerce platform for your business’s success.